Stories From the Field: A Tale of Two Billboards
The Center's Director of Campaigning for Conservation, Kate Mannle, shares her story of a successful behavior change campaign in Kenya on organic agriculture.
Building Blocks: What’s in a Norm?
What does it take to change a social norm? Learn more about this popular concept in behavioral science and how you can use it for achieving conservation results.
Thirty Solutions, A Third of Emissions: Climate Change Needs Behavior Change
A sneak peak of the findings in our new report, Climate Change Needs Behavior Change: Making the Case for Behavioral Solutions to Reduce Global Warming.
How Psychology is Helping Protect the Great Barrier Reef
Guest writers from Behaviour Innovation share their success story of applying behavioral science to conserve the world's largest coral reef system.
On Nudging: Behavior Change is a Journey, Not Just a Destination
On the 10-year anniversary of Nudge, we reflect on its successes as well as opportunities for expanding this approach for lasting behavior change in conservation.
Registering Fishers to Capture Data, and Change Norms, For Fishery Conservation
A recent trip to Mozambique led Rare staff to find that the fisher registration process in small-scale fisheries was doing more more than gather data; it was also creating positive emotions and social incentives that supported conservation behaviors.
How Belonging and Social Proof Inspired Sustainable Fishing in Mongolia
Guest blogger Brooke Tully tells the inspirational story of a Rare-WWF program that changed fishing norms in Mongolia.
Gratitude, Compassion, and Pride: What Do They Have in Common?
Learn about the ways Rare uses these three moral emotions in its behavior and conservation interventions, such as Pride campaigns.
April Fools! Six Behavior Change Myths Debunked
There are some myths and misconceptions that can prevent environmental organizations from designing the most impactful strategies possible. We’re setting the record straight on six all-too-common myths about behavior change.
Recognizing Women’s Work Through Behavioral Design: An Interview with Iris Bohnet and Siri Uotila
Leading behavioral design expert, Iris Bohnet, and Harvard Kennedy School Research Fellow, Siri Uotila, share insights on how we can apply a gender lens to our work on conservation and behavior change.
Dispatch from Dickinson Part II: Sustainability Educators Put Behavioral Design to the Test
The Assistant Director of Dickinson College’s Center for Sustainability Education shares updates and outcomes from her week with Rare Center staff last fall, highlighting ways that emotional appeals, social incentives, and choice architecture are now a core part of their programs on campus.
Norms, Nudges and Nature: A shortlist of our favorite behavioral studies from 2017
There is a growing set of literature on the intersection of behavioral science and conservation that supports the work we do at Rare. As we kick off another year, read about our short list of published work from researchers in the fields of psychology, education, and planning who drew connections between human behavior and greener living in 2017.
From Theory to Change: Behavioral Insights Driving Conservation Impacts - Sarilani Wirawan
Last month, hundreds of thought leaders, researchers and practitioners came together at the National Geographic Museum in Washington, DC for the WWF Fuller Symposium on The Nature of Change: The science of influencing behavior. Rare-Indonesia Director Sarilani Wirawan spoke to the audience about Rare’s years of experience in translating the science of human behavior into the practice of reforming small-scale fisheries across Indonesia. Through the inspiring story of a few passionate and creative leaders, Sari recounted how simply meeting people where they are and adding emotional appeals, social incentives and choice architecture to our conservation toolkit have begun to transform the way the entire country is managing the future of its marine resources.
Behavioural Insights in Environment & Development
In October 2017, Rare and the Stockholm Environment Institute (SEI) convened the Behavioural Insights in Development and Environment Summit in Stockholm, Sweden. Focused on discussing the potential for behavioural insights to influence the trajectory of development and environmental research and policy, a diverse group of 50 people including academia, policy-makers, donors, and practitioners actively engaged. The following document outlines some key conversations covered during the two day meeting.
Dispatch from Dickinson: On Meeting People Where They Are
This fall, Rare launched the Center for Behavior & the Environment – our initiative to bring the best insights from behavioral science and design to tackle some of the most challenging environmental issues. Part of the Center’s mission is to empower the next generation of conservation practitioners to become transformative behavioral design strategists through high-impact trainings. Our first stop – Dickinson College in Carlisle, Pennsylvania, a leader in global environmental activism. For a look inside the beginning of this journey, read this “Dispatch from Dickinson” by Kevin Green, Rare’s Senior Director for the Center.
When Theory Meets Practice: A Mission (to) Accomplish
Last month, we set out on an expedition to connect theory and practice. Led by Rare staff, several partners of the Center traveled to Tinambac municipality in the Philippines to visit one of our sites and meet our partner conservationists working on the ground to protect small-scale fisheries through behavioral approaches like emotional appeals, social incentives and choice architecture. Kicking off our behavior change blog is Rare Senior Manager Larissa Hotra with a recap of the week's key insights.