Our community engagement campaign has just begun. We understand the complexity of the barriers we are facing, and the road to conservation results might be filled with thistles and thorn. Agriculture, as the foundation for national economic and social development, is not just about the environment and local ecology. For the farmers, small and large-scale alike, agriculture also concerns the development of their villages and their livelihood. Without safeguards for their economic benefits, farmers will be slow to adopt sustainable farming practices. Support from our partners, local government, and consumers like you and me is critical as we persist together on the journey to better soil and healthy environment for all.